Interview With Financial Planning Professional, Serge Robichaud

Serge Robichaud

Our conversation with financial professional Serge Robichaud sheds light on his experience in financial management, emphasizing his proficiency in managing client portfolios and providing comprehensive financial planning services. With a Life License Qualification and successful completion of coursework and certifications through the Canadian Securities Institute, Robichaud has also achieved the second examination for the Chartered Financial Analyst designation.

Currently serving as a Financial Advisor at Canada Life & Quadrus Investments, he takes on the responsibility of overseeing client investments and insurance policies, delivering holistic financial planning advice. Today, he offers us his unique insight into his career and how he manages his day-to-day operations.


Q: What is your primary area of focus within finance, and what specific tasks or responsibilities does it entail?


Serge Robichaud: At the core of my professional endeavors lies a paramount commitment to crafting personalized financial plans that align with the unique needs of each client under my care. This involves a multifaceted approach encompassing in-depth data analysis, strategic decision-making, and adept problem-solving. By delving into the intricacies of financial data, I navigate the complexities of the market landscape to optimize solutions that are tailor-made for my clients. The responsibility for safeguarding my interests and ensuring the financial success of my clients rests solely on my shoulders. This leadership role requires a lot of understanding in terms of the intricacies of financial management, coupled with the ability to navigate evolving market dynamics.


Q: How has technology and data analytics transformed the finance industry in recent years, and what are the key trends shaping its future?


Serge Robichaud: The transformative impact of technology on the financial landscape is like a breath of fresh air for professionals like myself. It’s not just about automating day-to-day tasks – it’s about creating a dynamic shift in how we approach financial planning as professionals. Think of it as having a tech-savvy assistant that not only handles routine chores with precision but also manages complex data, helping us make snap decisions that are downright savvy.


This tech revolution is about diving deep into data analytics. We’re not just skimming the surface; we’re delving into the intricate details, extracting meaningful insights that become the building blocks of robust financial plans. It’s like having a high-tech magnifying glass that zooms in on the nuances, letting us tailor our strategies with surgical precision.


Q: What advice do you offer individuals seeking to enhance their personal financial management?


Serge Robichaud: Every situation is unique, but if I had to boil it down to a piece of general advice? I would say create a budget, even something straightforward, and consistently save a portion of your income. Diversifying your investments and keeping informed about market trends is also important. However, if that seems too daunting of a task for you, enlist the help of a financial professional to help you manage your finances and update them every year with new goals and milestones.


Q: How do you stay informed about the latest developments in finance?


Serge Robichaud: I stay updated through financial news programs and educate and re-educate myself when there are changes in regulations. Such is par for the course when it comes to the finance realm. Continuous learning is a big element of the job, and it isn’t for the faint of heart if you do not enjoy studying and having to adhere to high standards in terms of regulations, especially as a fiduciary. This is why many of us continue to earn further designations and attend conferences when there are new shifts in the industry, we have to be very aware when the landscape changes.

Francis Nwokike

Francis Nwokike is the Founder and Chief Editor of The Total Entrepreneurs. A Social Entrepreneur and experienced Disaster Manager. He loves researching and discussing business trends and providing startups with valuable insights into running a profitable business. He created TTE to share ideas and tips to help entrepreneurs run and grow their businesses.