How to Start Dropshipping Business

Do you know what dropshipping is? How many times have you thought about starting an ecommerce business? Dropshipping is a business opportunity for starters looking for how to make money on the internet with little investment. It is one of the best businesses on the internet that is getting a lot of attention and making some people rich.

It is so unfortunate that a lot of people still do not know about the business.

The Dropship Model

How to start dropshipping business

Dropshipping is a business model where you don’t need to own products you are selling. All you need to do is find cheap products from a company and sell that product to buyers at a higher price while the company handles the delivery.

You don’t get to buy the product from the company with your own money. The customer buys a product from your store at your own listed price, you forward the order to the company and pay the original price, the company ships the product directly to the buyer in your name.

That’s it!

You don’t get to do any inventory or stocking of the products you are selling. You don’t even get to see the product you are selling physically. How much you want to make per product is left for you to decide.

With dropshipping, all you need to do is set up an electronic (online) store, list the items you are selling and focus on marketing and selling the items.

This blog post contains everything you need to do to start a dropshipping business. It will lay out every steps you need to take, how to do them and what to do next, so that a week from now you can start your dropshipping business.

Let’s get started.

Platforms like Amazon, eBay, Shopify, Bonanza are great for beginners without any fund to build their own ecommerce store. But, it is much better to build your own ecommerce store as you don’t have to face any crazy rules or fees. With your own store, you control what you sell and how you sell them.


Having a beautifully designed store with good items to sell is great, but without customers to buy, you don’t have a business. As far as you are starting out, it will be very hard to start making sales even without many competitors to deal with.

To make sales, you will need to promote your store to potential online shoppers.

How to Promote your Ecommerce Store?

There are many ways you can promote your ecommerce store to make great sales. Here are the most effective ways that has proven to work for many ecommerce sellers.

  • Facebook Ads and Campaign

Facebook ads allow you to generate sales by placing your offers directly in front of highly targeted audience.

  • Using Referral Discounts

This is a marketing tactics use by top marketers to help them reach new customers fast. The idea was gotten from Uber referral program that allows new customers to get free ride if they sign up for the app using their friend’s link.

You can offer something similar. Something like giving new customers a 10% discount off their first order and another 10% if they refer a friend that ends up buying too.

  • Influencer Marketing

This is also another marketing strategy that has proven to work effectively for any business. You are going to be more creative to use this tactic. You can build a relationship first with the influencer to a large extent before asking for endorsement.

You might need to pay a little fee to get the job done faster. Just look for an influencer in your niche market with a large social following and do what you have to do to get him or her promote your products.

  • Search Engine Optimization

This is another way to get targeted buyers into your store using search engine marketing. You have to learn how to do this to be good at it.

  1. Analyze and Optimize

Lastly, you will need to be tracking all of the data so as to see what is working and what is not working. This activity helps to grow your business.


Check your conversion rate. Which of the marketing strategy is working better and which is not. These include Facebook ads, SEO, and other of your marketing tactics. When you are able to track every conversion, it enables you scale what works and eliminate what doesn’t.

Hope you now have a good knowledge and understanding of the business? Leave a comment below and don’t forget to share with your friends. If you need further clarification or enquiries, you are free to contact me.

Image: DropshipExtensions

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Francis Nwokike

Francis is a Passionate Social Entrepreneur. Love discussing new trends in Business and Marketing. A Startup consultant. A good listener. Love to help that your business grow.

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