How Coworking Space can help to grow your business

Coworking spaces offer versatile ecosystem, which is dynamic and flexible than the conventional offices.

As an entrepreneur, you realize that continuous growth of your business demands expansion and when you can’t afford the big office space at the time, shared working space is the best option. Not only will it save you expenses that will cost you more in case of traditional commercial offices, but you will have access to centralized business market as well.

A business needs to keep expenses low while you are just getting started. If you have spent most of your capital on expenses to setup the business and to equip it with skillful workforce, then spending on marketing, promotions and other administrative tasks might sound intimidating. The foremost solution for managing your team and tasks is the acquisition of coworking space.

How Coworking Space can help to grow your business

The creative digital industry is now at its peak along with the rise of the digital economy. Now technopreneurs are running their businesses successfully without acquiring dedicated office space.  They tend to perform their duties remotely. That is quite relaxing for many, as they know how to manage their time for work and when to take breaks. There are no strict office rules and guidelines to follow and you have to make your own rules.

The idea of availing a co working space is also being highly appreciated due to the rise of the digital economy. Now there is plenty of coworking spaces that are equipped with placid settings.

The noisy office environments are annoying for most individuals who are willing to deliver up to their full potential in the long office hours. Luckily, the most coworking spaces are designed to be calm and quiet and the professional office environment provokes to work up to their full potential.

Advantages of Coworking Space

Save your money

It takes years for most people to setup an office that is entirely equipped with all the necessary components. A shared space allows saving your costs of office rents, insurance policies and other bills that are imperative to run a business.  A shared space allows spending your expenses on tools and equipment that are required to increase productivity of individuals in your team.

Scalability

As an entrepreneur, you can easily extend your team as your workload increases.  You can apply for modifications in the initial contract and you are ready to go. In case you are running a conventional office, you have to rent additional space for new professionals, eventually, your costs regarding billing and expenditure on office furniture will elevate.

The shared working space will let you reconsider your agreement and allow hiring more field experts with an addition in monthly or annual charges, which depends on the number of individuals you are planning to employ.

Interact with entrepreneurs

A coworking space is a gateway to interact with other entrepreneurs and people running a variety of businesses. You will find new ideas and inspirations each day. The leaders from numerous industries, when gathered around, can introduce new opportunities and devise new ways to excel in business.

When you are stuck in your job, you can also take help from your potential partners and from other community of experts who can assist you in different ways. They could help you in hiring a talent who will be an expert in performing complex tasks.

You require a photographer to capture high quality images for your next project,  you want a professional whose expertise are in creating amazing animations or you want a social media marketing expert. There might be an individual next to your desk, who fits perfectly on your required skill level.

Similarly, if you are offering your services to the other members of the community, then there will be a chance of acquiring new business opportunities from other professionals by staying under a single roof.  You don’t have to put your efforts in approaching businesses for work if you are a freelancer.

Time out from hectic workload

The long office hours are distressing, especially when you find no way around to take a break. The good thing is that most of the coworking spaces are equipped with resources that are beneficial for the health and wellness of an individual. You will find opportunities to get involved in healthy sports activities like table tennis, fuss ball, and badminton in order to divert your mind from daunting projects. Some of the shared space introduces therapy and yoga sessions that are executed once or twice a week.

Ideal for self-employed individuals

While working as a freelancer, you have the liberty to work whenever you want. You are the boss of your own; you have the flexibility to work from any place you want. Self-employment is on the rise these days. This leads to an increased demand for coworking spaces. Most people that gravitate towards these shared spaces belong to the IT industry.  The coworking space is preferable to those professionals as compared to staying in homes and working from there, because the environment is distracting, that ultimately impact one’s creativity and productivity. Even if you feel comfortable working at home, still you will find out that the environment doesn’t have a particular working vibe. If your financial position doesn’t allow setting up a private office then it’s the time to examine the benefits of coworking.

Competitive spirit

A competitive spirit is crucial to excelling in business. When you will find out the other teams are working up to their full potential, consequently, you will feel motivated too. The effective management style of a manager next to your desk may inspire you to lead your team in a proper way. You might feel encouraged by the early success of the startup. You might discover new ways of driving your team to the ultimate business growth.

Allows team collaboration

There is an enigma that is associated with being a self-employed freelancer. The lack of teamwork and social interaction may let you lose opportunities of getting exposure to the new and amazing ideas while staying at home.  A coworking space provides a balance between work and life that is fundamental to every individual.

Factors to Consider When Looking for an Ideal Coworking Space

How far is it?

Are you willing to set up your workspace near your home or clients? If your coworking space is located in the area where you can easily arrange meetings with your clients, then it is ideal to reserve your space there. If there is no setup available nearby, then consider the one that is on the route with less traffic in peak hours.

Choose what suits you best

Once you are ready to launch a startup you will either build your office or go for shared space. Most shared spaces offer two types of options to choose from. You can select an incubator, which provides proper guidance to the budding entrepreneurs that leads to the business success. The other option is acquiring a dedicated shared space that will be a little cheaper but there will not be any sort of mentorship provided.

How much resources they have

The nature of your job may demand you to utilize particular tools or equipment. Individuals whose work involves creativity require additional tools to perform their jobs. So if you want equipment for your job, look for the one which is provided with all the essential tools for your job or whether they allow bringing your own tools or not.

Analyze the environment

The atmosphere and community you will be surrounded by have a huge impact on your work.  You want either a professional environment where there will be less communication with the community or a relaxed environment. It’s important to examine the space before signing up. Visit the space first and analyze whether it suits you best or not.

Also, figure out how well managed the space is. If something goes wrong or something needs to be repaired, how long the management will take to fix it. If you find out it is not best for your needs, then try looking for another one.

Communication and networking

Don’t forget to see if there are networking and communication opportunities available in the space or not. An ideal space allows sharing your knowledge and getting advice from experts in the community. Many coworking space managers host networking events regularly to allow building relations with each other and to share business knowledge. And that’ll help you grow your business.

Final Words

The rise in the freelancer’s workforce has ignited the idea of coworking space where they are provided with the perfect office environment that is equipped with all the essential facilities and infrastructure. However, if you are comfortable working in that environment, then you can achieve high productivity by taking full benefits of provided facilities and can get acquaintance of professional community. The idea of working with the individuals that belong to other businesses may sound strange, but as you get used to the environment you will love to communicate and share your ideas with them.

 

The domain www.CoWorking.ng is for sale. You can reach out to us if you need it.

Francis Nwokike

Francis Nwokike is the Founder and Chief Editor of The Total Entrepreneurs. A Social Entrepreneur and experienced Disaster Manager. He loves researching and discussing business trends and providing startups with valuable insights into running a profitable business. He created TTE to share ideas and tips to help entrepreneurs run and grow their businesses.