Sustaining the Future: 5 Tips to Grow a Business That’s Just Starting

Congratulations! you’re on your way to becoming a businessman. You have surpassed that head-boggling stage that gives you sleepless nights and troubled moments. Finally, the business world welcomes you to the world of commerce. Your focus now is to grow your business and sustain it.


When you engage in business, one of your prime goals is to gain profit. A profit indicates that your business is doing good or at least doing well. Seldom it happens outright in a startup business but, often, a young and learning entrepreneur hopes and expects otherwise.


5 Tips to Grow a Business That’s Just Starting


Starting a Business

According to Richard Branson, “A big business starts small“. A business may grow and evolve; some start small, grow, and succeed in the same business; others expand, evolve, and diversify their business models. There are others, though, that cannot sustain the business long. Is there a secret to success?


Failure in business is a familiar story; nine out of ten business startups fail due to varied reasons. That’s why starting a business entails lots of preparation, strong discipline, laser eye focus, determination, and a sense of purpose. The absence of one brings you closer to the likelihood of joining the bandwagon of the ninety percent failed startups. Help yourself out of the bandwagon, apply the formula, and create your way towards success.


How To Win Over Business Startups?

It is essential to follow the formula of success to win over business startups. Never attempt to start without it knowing and learning the basics. Follow these essential steps for you to increase your chances of winning the startup race:


1. Do Your Research

It is like conducting an investigation and a study; market research allows you to gather data and information about a business in mind. Market research will help you interpret and analyze the gathered data to understand the business’ potential, the products or services you want to launch.


Market research will enlighten you on the characteristics of your target market. It’s like investigating their spending habits, demographics, household income, and other business-related essential data. Gathering all these will narrow your strategies based on the available data and information, thus, lessen the probabilities of errors.


2. Develop A Business Plan

Your business plan will serve as the blueprint of your business; it contains first and foremost the identity of your business, the ownership, and the result of your market research and competitive analysis. Your business plan also contains information about your products and services, marketing plan, and financial information and projections.


Your business plan should be appropriately designed to consider the geographical location of your target business address. Laws and business requirements vary in different states, cities, or countries. However, to develop a business plan is not as simple as it may seem; in fact, not every business hopeful can make one.


Good for you if you have the expertise to develop a business plan; otherwise, get help from the experts. A business coach will provide you the expertise that you don’t have to start your business. Make sure to grow your business locally. For example, if you’re living in Australia, then it would make sense to start with the area around you. If you’re looking for the best business coach Australia has to offer, look no further. These guys can help you get through it all.


3. Business Registration

Choose your business name and register your business. Legalize your business to protect you and your brands from any government liabilities and avoid messing up with the law. Registering your business also entitles you and your business to legal and personal protection and tax benefits such as tax credits and tax breaks.


4. Pool Funds For Your Business

Carefully plan your cash flow. You can not run a business without a fund, and you can not even sustain with limited funds. A micro business needs around $3,000 to start, while a home-based franchise business needs $2,000 – $5,000, and you need to have an on-hand fixed cost worth six months for a startup.


You can always increase your startup capital, ensuring your financial sustainability during the startup phase. Unfortunately, several starting businesses fail because of depleted funds even before generating profit.


5. Create Your Team

Unless you want to run your business alone, assess your skills, understand the gap, and get a team that would fill it up. Business owners need to give equal attention to their people as well as the product. People build the products; that’s why a skilled person would be put in place to do an equivalent job.


Be careful of job mismatching; it would slow down your business’s progress going through each learning curve to acquire new skills. Better yet, get appropriate skills for a specific task. Lastly, create a team with identical values as yours and your company’s; this will not only create harmony but high productivity.



A business startup is not an easy undertaking; it needs ultimate diligence to succeed. One can never be complacent in handling a business, especially a startup one. Every skill, knowledge, and expertise must be poured in to sustain, grow, and expand. Growing a business is not a solo undertaking. Form your team, hire a coach, build your empire, and succeed.

Francis Nwokike

Francis Nwokike is the Founder and Chief Editor of The Total Entrepreneurs. A Social Entrepreneur and experienced Disaster Manager. He loves researching and discussing business trends and providing startups with valuable insights into running a profitable business. He created TTE to share ideas and tips to help entrepreneurs run and grow their businesses.

2 Responses

  1. Matthew Simeon says:

    You have inspiring topics and financial investment tips here. I really do need your help… How can I reach you???

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